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M&M's, Skittles Reportedly Resisting Push To End Artificial Food Dye Use: Here's Why
One of the nation's largest candy makers is pushing back on a years-long effort to remove artificial food dyes from its products, according to reports.
Mars, the McLean, Virginia-based company behind popular candies like M&M's, is resisting the federal government's effort to remove synthetic food colorings, The New York Times reported on Monday, July 7. This comes as more than a dozen food giants like Kraft Heinz, General Mills, PepsiCo, ConAgra, and Nestlé have agreed to eliminate the artificial dyes from their US products by the end of 2027.
Federal agencies have tried for y…